COS_Print _ Promotional Products_2019 - Final

PRINT & PROMOTIONAL PRODUCTS 218 Pad Printing The process of a mechanically controlled silicon pad that absorbs ink and is impressed on the final product. Popular Products: Stress Balls, Drink Bottles and USBs with a plastic body. Engraving The art of marking a surface by scraping, scratching, cutting or etching. Popular Products: Pens, Key Rings and Watches. Screen Printing Achieved by means of ink passed through gaps in a stencil, affixed to a mesh. Screen printing is the best option for designs that require a high level of vibrancy, especially when applying to dark colours. Popular products: T-shirts, Tote Bags & Lanyards. Embroidery A thread art used to embellish fabric based product by adding a sewn pattern. Popular Products: Business Shirts, Polo Shirts, Hi-Vis Workwear, Caps & Backpacks Embossing An elegant embellishment that increases the tactile and special awareness of a nicely produced job by creating a multi dimensional surface. Popular Products: Compendiums, Diaries and Leather. PROMO GLOSSARY The glossary of terms below will help you understand or distinguish the difference between each branding option and give you an understanding of which style will best suit your product. PROMO GLOSSARY